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An Alternative Branding Strategy
Yesterday, we talked a bit about author branding. Today – perhaps inevitably! – you’ll get my take on all of this marketing stuff. First, a goal because everything you do in this business should derive from what you want to achieve. So, we’ll work from my goal to develop this strategy – your own goal…
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Branding
I recently took a workshop on branding for authors. There were a lot of good points, and new ways to think about marketing oneself, and I’m still sorting out what that means for my own marketing initiatives. One thing that I struggled with in this workshop is my own knee-jerk reaction to the notion of…
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Book of the Month
Well, I didn’t even realize this had been posted yet! Here’s a review of WINTER KISS on the ShapeShifter Romance blog – click HERE!
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Exciting News for Rafe!
As you’ve all heard a zillion times, GUARDIAN went on sale September 29 and Rafe is on bookshelves everywhere. This is the second book in my fallen angel series – set in a gritty post-nuclear, pre-Apocalyptic future – and yes, that would be Rafe on the cover. Well, I had some exciting news. Eloisa James…
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Writer in Residence Blog
As of today, I’ll be blogging three times a week as part of the Writer in Residence program at the Toronto Public Library. • On Mondays, there will be a new post from me on some facet of writing romance. • On Wednesdays, I’ll post links there to other posts on the same topic. Many…