Deborah Cooke: Author

Category: Publishing

  • Free and Its Fallout

    This week on Wild West Thursday, we’ll talk a bit about one of the sales mechanisms used to promote books in the digital marketplace – making a title free. The Principle The core idea is that the free book is what is called a “loss leader” by marketing people. This is similar to a free…

  • Update on THE BEAUTY BRIDE

    THE BEAUTY BRIDE is now free at Amazon, as well as at most other portals. The exception is B&N, but I’m hoping the free price shows up there soon. There are links and an excerpt on my site, right here. Most of you who stop by here have probably read the book already, but I’m…

  • The Algorithm

    Last week on Wild West Thursday, we talked about the changes in the way we buy books, comparing the act of visiting a bricks-and-mortar bookstore to buy a printed book with that of shopping online for a digital (or print) book. I talked a bit about bestseller lists at online bookstores, and mentioned that their…

  • Companion Volumes

    One of the interesting things that fiction authors sometimes do is create a companion volume or a guide to their fictional world. I think these are really cool, but know that it is very difficult to get a traditional publisher interested in publishing one. I’ve just bought one, based on the mystery series by Donna…

  • Buying Books – Then & Now

    Once upon a time, we bought printed books in bricks-and-mortar bookstores. We went to the store, maybe with a particular title in mind, found the book and bought it. If you’re at all like me, a trip to the bookstore also meant buying other books, maybe books that weren’t on the shopping list. This sounds…