Managing A Big List – 1

One of the tasks that becomes increasingly more time-consuming as an indie author publishes more books is managing his or her backlist. Today, we’ll talk about tracking the ebook files that reside at the various portals. Books might require corrections or new information – like the addition of new titles to the series – or they might have new covers or changes to the front or end matter. A newsletter link or website url might need to be changed or updated. A new version of the book might be available (like audio) and you might want the link in the ebook. All of these options require the files to be uploaded to the portals again. Some authors update their ebook files on a regular schedule. I’m not nearly that organized anymore: I tend to update all books in a series when there’s a new release in that series. I try to update the end matter in completed series every one to two years. That’s a slippery objective which doesn’t always happen.

One thing I do is track my uploads and (you guessed it) I use a spreadsheet.

No matter how you generate your ebook files, it’s good to practice version control. This means that when you update the file, it has some info in its name to identify which version of the book it is. The easiest way to do this, IMO, is to add the date to the file name. I use Vellum to generate my ebook files, and it does not show the version automatically in the name. Once the files have been generated, I change the file names like this:

Just_One_Silver_Fox_Kindle_July2021.epub

Vellum generated this file name without the date and I added the part in bold. (And yes, I create portal-specific editions with my English books, and yes, I upload an epub to Amazon. If you want to learn more about that, check out this blog post from Vellum.)

Some of the portals will preserve the file name, so that when you look at the book’s metadata on your dashboard, you can see it. Others don’t – GooglePlay, for example, always changes the file name to the ISBN, although it does list the upload date.

When you upload a new version of a book file, it will be handled differently at different portals. All portals will deliver the current book file for new purchases. Some portals will push out the updated version to existing customers or (Apple) offer them the choice of updating their version. Amazon defaults to not delivering the new version to existing customers. You can ask them to push out the new version to all customers, but they may not agree to do as much. There’s only a chance of their agreement if the new file is 10% different from the old file or more. This can be frustrating if you’re only uploading a new version because you received a quality warning from Amazon about half a dozen typos: while fixing them isn’t perceived as a major update or one worth delivering to readers, that quality flag could result in the book being removed from sale if left unaddressed. The other wrinkle is Kindle Unlimited – when a KU reader adds a book to their library, I’m not sure the version can ever be updated.

To keep track of uploads without needing to click into the metadata for each book on each dashboard, I have a spreadsheet. To create a similar one, create a new workbook. You can call it Uploads or EbookVersions or something that makes sense to you. Add the year to the file name.

Call Column A “Title”. Make that column as wide as necessary to display your titles completely. Then, across the top and starting with Column B, name the columns with all the portals you use. I put the ebook portals first, then the aggregators. I have a column for BookFunnel, so I know the date of the version loaded there. It’s often an ARC, so having the date here is a good reminder to update it whenever I’m going to sell directly or give a book away in a BF promo. Last, but not least, I list the portals that serialize fiction, mostly because these are newer to me. List the portals in an order that makes sense to you.

I have a vertical line before the POD portals. In that section, I track the covers separately from the book interiors, so each format at each portal has two columns. I list all the various format options there, too, since many of my books are available in multiple print formats.

After another vertical line, I list the audio editions of the books. ACX is first, then Findaway Voices, then KOBO and BookFunnel – because I upload my non-exclusive audio at those portals.

There may be other outlets that make sense for you to add. If you have a Patreon and provide content there, for example, it might make sense to list it there.

Then, fill Column A with the titles of your books. I list them by author brand (which is sub-genre) and by series. Add horizontal dividing lines where it makes sense to you. I have them between author brands, then to delineate translations – which are listed by language.

Once you have all the books and portals listed, you can start to fill the form.

Here’s a peek at the top of mine:

Deborah Cooke's spreadsheet for tracking ebook version uploads

Just looking at these dates makes me want to update all of those files! (Although actually, this is the 2020 spreadsheet and most of these files have been updated this year.)

Whenever I know that a specific version needs to be updated, I use the highlight option and make that cell highlighter yellow. That way, I won’t forget to go back and update it. This can happen if I’m uploading a new version and one of the portals is having server issues. (That happens more often than might be ideal.) The yellow cell reminds me that I haven’t done that bit yet. You can add extra fields or columns for things that you tend to forget. I have a price column, for example, because I sometimes change prices at the end of the year, up or down, and this column reminds me to do every book at every portal.

Overdrive has a column because I used to upload directly to that portal. Now I use Draft2Digital to deliver to them, which is why it says “via D2D” in that column. I could remove it completely now, but it lingered while I made sure I changed the distribution on every single book. If you could see way over to the right, I have a similar column for NookPress POD’s – I had uploaded a few there, but now the bulk of those files get to B&N from Ingrams. The POD’s are available for sale at B&N but they go “via Ingrams”. This year, I decided to use D2D for distribution of all my translations (part of my ongoing quest to simplify) so there are a lot of “via D2D” entries further down the spreadsheet.

Since you’re going to fill dates into the spreadsheet, this can also be a good way to track exclusivity. I tend to take my audiobooks out of exclusivity after a year at ACX. This way, I can see the publication dates on them at a glance. Similarly, I have a column for KU in my Amazon section where I can list the date a book will finish its current term in KU. You see there’s a column for removing the books from wide distribution, too, as that can take some time before the KU enrollment. My translations that are published through Babelcube are licensed there for five years. There are a lot of reasons why you might want to know the date a book was uploaded.

Although this is a perpetual spreadsheet, I do create a duplicate each January and rename it with the current year. That way, I have an archival version in my files. That can be helpful for looking at the timing of previous enrollments in Kindle Unlimited or past pricing strategies.

Next time, we’ll talk about another handy spreadsheet to keep updated on your desktop. Happy publishing!

Shopping at GooglePlay

If you buy ebooks at GooglePlay and live in US, Canada or Australia, you’ll likely see some better pricing on my ebooks soon. GP has changed their publisher agreement for these territories: they used to discount the list price worldwide, so publishers had to set the list price higher to ensure that the displayed retail price matched the Amazon price. (Amazon’s agreement stipulates that their displayed price must be the lowest.) GP’s new agreement eliminates that discounting in those three territories, although both GP and Amazon retain the right to match lower prices elsewhere. I’m cautiously optimistic about this change.

I’ve been updating my book files at Google with Google-specific editions – that means the links to other books go to the book’s respective product page at Google, instead of to the landing page on my website. I’ve been updating the prices as I go. The new terms stipulate a price range for books in these territories to be available for the new terms (99cents to $9.99 US) and I’m finding that the conversion to $CA and $AU puts my boxed sets outside the parameters. So, they’re keeping the old prices in all markets except US.

Depending how this shakes out, it might be possible to do pre-orders at GooglePlay in future. We’ll see.

Right now, most of Claire’s books have been updated. I should finish them and Deborah’s books this week, then will update Secret Heart Ink, as well as my paranormal romances and time travels, as those books come out of Kindle Unlimited in September and go into wide distribution again.

How curious. Deborah has an author page at GooglePlay, but Claire doesn’t. But most of Flatiron Five is missing from Deborah’s page. I’ll send support a message and try to get this sorted out – if you click on Simply Irresistible, GP will show the rest of the series in the sidebar.

See Deborah’s books at GooglePlay.

See Claire’s books at GooglePlay.

On Fresh Starts – and Bats

I used to blog more regularly than I have in recent years. A big reason for that has been a lack of time, but suddenly this year, I feel as if I can take a breath. This was such a novelty that I was suspicious of the impression and waited to see if it lasted. It did. 🙂 So, now I want to find my rhythm again or maybe figure out a new one. Writing a post five days a week is still out of the question. I’m going to try for a new blog post every Monday and see how that works out. It’s almost exactly the midpoint of the year – there are 22 more Mondays after this one in 2019 – so my plan is to write a blog post for each of these 23 Mondays.

We’ll start with work stuff first each Monday then something more personal. Today, that’s a fresh start and bats. 🙂

Unicorn Bride, a medieval romance by Claire Delacroix, 2019 new editionWhy does it feel like a good time for a fresh start? Since I went indie in 2012, I’ve been doing several things simultaneously, each of which would be a job in itself. I’ve been pursuing rights reversions, then repackaging and republishing my previously published works in new editions. I sold 45 works to New York publishers between 1992 and 2012, and all of them have reverted to me (with the exception of English Commonwealth rights on two YA books but we’ll ignore that for now). I’ve re-edited, repackaged and republished 38 of them – although one was closer to a complete rewrite. (Writing a completely new story might actually have been faster.) #39 (Unicorn Bride) will be republished in August. That’s 39 books in 6.5 years, or six books per year, which is a good publication schedule in and of itself.

Abyss, #4 of the Prometheus Project of urban fantasy romances by Deborah CookeAt the same time, I’ve finished series that were abandoned by publishers, adding Abyss to the Prometheus Project, three novellas and two books to the Dragonfire Novels, as well as the True Love Brides and the Brides of Inverfyre to the Ravensmuir and Kinfairlie cycle. That’s four novellas, a short novel, six regular length novels and one double-length novel, all new work in existing worlds. Call it 8.5 books in 6.5 years – that’s another 1.3 books per year.

I’ve also been writing and publishing completely new works. The Champions of St. Euphemia is a medieval romance series with a structure I wanted to explore for a long time. I participated in a group project of Regency romances, which was a lot of fun – the Brides of North Barrows are the result of that collaboration. I began a different paranormal romance series featuring dragon shifter princesses from space – the Dragons of Incendium – and, of course, I wrote the Flatiron Five and the spin-off Secret Heart Ink series of contemporary romances. That’s ten full-length novels, eight short ones, two novellas and five short stories. Call it 15 more books – another 2.3 books a year.

Some Like It Hot, book #7 in the Flatiron Five series of contemporary romances by Deborah CookeThe interesting thing about this summary is that when I was traditionally published, I published two to four books a year and those were all new work. Since going indie, I’ve averaged 3.6 new books per year, plus the republication of another 6.5 per year. I’ve been publisher as well as writer, too, so was responsible for more of the publication process. (All of it!) I haven’t even talked about audiobooks, of which we produced 13 in 2014, or foreign translations, several of which are currently in the works.

In addition, the ebook market was rapidly changing in those first few years, which meant that things had to be done over and over (and over) to accommodate changes, mostly in the format of ebook interiors. Now, the industry and its protocols seem to have settled, my backlist is available, and the various series I wanted to finish are completed. Even the new series I began in indie are coming to their completion.

This is an excellent moment for a fresh start. Where do I go from here? I’ve been thinking about that a lot this year, and have made some decisions, and will talk more about that each Monday with you.

Romancing the Capital 2019This week, I’m off to Romancing the Capital, Eve Langlais’ reader conference in Ottawa, and looking forward to that. I’ve packed all the books and swag etc. and stacked it all in the living room so Mr. Math has a few days to figure out how to get it all into the car. The advantage of driving to a conference is that I can take more; the disadvantage is that it’s easy to take too much. I’m teaching a workshop as well as participating in panel discussions, and there’s a big booksigning on Saturday to wrap up the event. The booksigning is open to the public if you’re in or around Kanata, Ontario. It sounds as if this will be the last RTC – it’s such a lot of work that I’m amazed Eve has done it four times, but I will miss this event, and seeing the readers who regularly attend it.

It is almost August, and the bats are back. (I’ve blogged about this a few times before: Guests in 2009 and If it’s August in 2012. Notice that they’re both August posts.) Actually, this is huge news this year – bats have been in short supply and I haven’t seen any for a few years. There was an epidemic that killed many of them (white nose syndrome) and they’ve been very scarce since 2015 or so. This year, they seem to be making a comeback – or maybe a fresh start of their own. I saw two bats Saturday night when I was watching the fireflies. I was happy to see them flying figure-8’s over the garden. The bats are back! Last night, driving home from my mom’s, we spotted ten – and we were driving – before getting home to find one doing laps over our garden again. Although I don’t want to get up close and personal with bats, they’re good to have around to keep the mosquito population under control. Plus they’re kind of mesmerizing to watch.

Mr. Math always says “Eat up” when he sees the bats, because the mosquitoes adore him. Back when there were more bats, if we went for a walk in the evening, they’d follow him, because there was always a buffet for them in his vicinity. Of course, if he goes out to sit and watch the bats, he’ll see a lot – they swoop around him for the same reason.

I’m happy the bats are back (but they can stay outside). It’s a week for fresh starts. Have you made a fresh start lately?

Plans for 2019

A new year is always an excellent opportunity to review. I took some time off in December because I felt due for a break. During that time, I thought about what was working for me—in terms of writing, publishing, and life in general—and what wasn’t working so well. From that, I made a plan for the new year. Some things are new and some are changing.

Bad Case of Loving You, book #6 in the Flatiron Five series of contemporary romances by Deborah Cooke• My main goal for 2019 is to add time into my publication schedule. This will reduce my stress. 🙂 Once upon a time, when I was traditionally published, my books had to be delivered to the publisher one year in advance of publication. The editorial process consumed the next eight months or so, then the book was formatted, packaged and ready to go by 90 days before publication. Paper editions were printed and shipped, and digital editions were uploaded to the portals. Although I’ll never have that prolonged of an editorial process again, my goal is to have each book uploaded 90 days before publication. It will probably take me most of this year to catch up and achieve that. This will be pretty much invisible to you, but it’s a huge change for me.

Right now, my only pre-order is for Bad Case of Loving You, which is coming out in March. Job #1 is to get that book file ready and uploaded.

• I’ll also be closing my online store. I’ve had the store for four (maybe five) years. When I opened it, there were few options for authors to sell their work directly, but gradually other services have added functionality. I don’t need a second storefront because my websites are essentially storefronts. You’ll still be able to buy directly from me, but the new buy links will look like this one, on the Champions of St. Euphemia Boxed Set page – the prices will be in US dollars, the transaction will be managed by Paypal, and the ebooks will continue to be delivered by BookFunnel.

Simply Irresistible, a contemporary romance by Deborah Cooke and first in the Flatiron Five series.• I’ll be running fewer free and 99-cent price promotions
Scheduling and managing promotions is a job in itself, and the tail or halo (the sales that result from people buying the other linked books) from those promotions is much shorter than it used to be. I think this is because the ebook market is maturing. Those specials were great for people who had just bought their first e-reader, but have become a less reliable way of ensuring discoverability. Right now, Simply Irresistible is free so is The Beauty Bride. That may change. I have my sights set on creating more front-list instead of marketing back-list.

Here Be Dragons: The Dragonfire Companion by Deborah Cooke• I’ll be doing MORE writing (YAY!)
This market skews in favor of frequent publication. I want to focus more on writing and publishing new content in 2019. (2018 was the year of republishing Dragonfire; 2017 was the year of republishing the Bride Quest.) I’m excited about adding to my existing story worlds and creating some new ones.

• I’ll be offering exclusive discounts to newsletter subscribers
I’ve had good luck with this mechanism in the past so it’s a strategy to keep. These sales will be promoted to my newsletter subscribers instead of to the world at large. If you haven’t subscribed to one of my lists, you might want to do that. I only send newsletters when I have a sale or a new release to announce. I’d also like to make some new content available exclusively to subscribers this year, too, and you’ll find out about that in my newsletters. My newsletters are:

Dragons & Angels for my paranormal romances
Knights and Rogues for my historical romances
Heroes & Bad Boys for my contemporary romances

If you don’t like to subscribe to newsletters, you could also follow my blogs:

DeborahCooke.com/blog is mostly about my contemporary romances
DragonfireNovels.com/blog is for my Dragonfire series
DragonsofIncendium.com/blog is for that PNR series
Delacroix.net/blog is for my historical romances

Wyvern's Wizard, book 11 of the Dragons of Incendium series of paranormal romances by Deborah CookeYou can also follow me at Amazon and BookBub to receive new release announcements from those portals. Be aware that Amazon doesn’t always send new release announcements on (or even that close to) the publication date. Sometimes they don’t send them at all. Also, BookBub now offers a new release announcement that authors have to pay for, so I’m not sure if their free version will be retired.

follow Deborah Cooke at Amazon
follow Claire Delacroix at Amazon
follow Deborah Cooke at BookBub
follow Claire Delacroix at BookBub

• I’ll be creating more free guided tours
These are newsletter automations that take subscribers through the works set in one of my fictional realms. Each week, subscribers get a newsletter featuring the next book set in that world, along with a peek behind the scenes and some notes about my research. There are special offers in these tours, too. I like these tours as they’re fun ways to integrate my research and Pinterest boards, then share that with you.

Right now, there’s a virtual tour available for Ravensmuir and Kinfairlie medieval romances. I’ll be adding new ones in 2019 for the Champions of St. Euphemia, the Sayerne medieval romances Rogues & Angels and the Dragonfire Novels. You can sign up for any (or all! LOL) of these now: the Ravensmuir one will start right away and the others will launch when I have them compiled. Your email will just be saved until then.

Phew! That’s my plan for 2019!

Under the Mistletoe, a contemporary Christmas romance and #4 in the Secret Heart Ink series by Deborah CookeWhere do we stand right now?
I didn’t stop working completely in December, but I certainly wrote less. This means that Chynna’s story, Under the Mistletoe, wasn’t written and published in December. On the other hand, I felt more like revising than writing, so I’ve been updating One Knight’s Return to prepare it for publication. It’ll be out in April and there will be pre-order links soon.

Right now, I’m working on the Dragonfire companion, Here Be Dragons, which will be published as soon as it’s done, and Theo’s book, Bad Case of Loving You, which will be published in March. I expect to fit Chynna’s book in there, too. (The timeline entangles with Theo’s book, so that isn’t as crazy a plan as it might seem.)

One Knight's Return, book #2 of the Sayerne series of medieval romances by Claire DelacroixAfter that, well, I have a bunch of ideas. 🙂 I’ll be at a bit of a crossroads as many series will be finished up. The Dragons of Incendium series is enrolled in Kindle Unlimited, and the rest of the series will be published there, too. Wyvern’s Wizard is next in that series, which is Peri and Nero’s book. I expect the next few books in that series to entangle a bit as the sisters set out on their quests. DragonFate is high on my list, but again, I want it all written before I launch the first book. There will be more Coxwell books – I think Annette is next – and more medievals – I’d like to publish the third Rogues & Angels book this year as well as The Stolen Bride, the third Brides of Inverfyre book.

I’m excited to dive into 2019. Do you have plans for 2019?

International Buy Links

At the Novelists Inc conference, I attended several wonderful workshops taught by Joanna Penn. In one of them, she talked about English-language markets outside of the US, and means of making it simple for non-US readers to buy books. Part of that facilitation comes from distribution, and part of it comes from website links. Many of the portals redirect you based upon the location of your ISP (server), but Amazon does not. Amazon has twelve regional stores, each of which has specific links for products like books. I used to have four or five Amazon links (US, UK, AU, CA and DE) but I thought those links cluttered my website pages. Joanna pointed out, rightly so, that it should be easy for non-US readers to click and buy a book at their portal of choice. Since I’m in Canada, it was particularly embarrassing to realize that I wasn’t supporting this on my sites.

And so, there has been a change. 🙂 I’ve been adding some more links to the website, specifically to make it easier for those of you (us!) who live outside the US. In most cases, my books were already available at those portals, but I didn’t have a direct link to them on my websites. That’s all changed.

When you look at any of my book pages now, you’ll see a group of links like this list on the page for Addicted to Love:

buy links for Addicted to Love by Deborah Cooke
What’s new is that the Amazon link is now defined clearly as a link to Amazon.com. It always went to the US store, but now the link says so.

You’ll also see that there’s a new link called Books2Read Universal Link. This is a pretty cool service offered by Draft2Digital, one of the aggregators I use to distribute my books. If you click on this link for Addicted to Love, for example, it’ll take you a page that looks like this:

Addicted to Love, book #2 of the Flatiron Five series of contemporary romances by Deborah Cooke, at Books2Read

You can see that there are more buy links here than on my page and that they’re outside the US, but that’s not all. First, if you choose the Amazon Kindle link, you will be taken to the product page for Addicted to Love in your Amazon store based on the location of your server. Yes! It will redirect! If you live outside the US, this could be any of the twelve Amazon stores. You won’t have to fish around to change the link for Canada or Australia anymore: this interface will take you to the right store right away.

Secondly, if you create an account with Books2Read, it will remember what portal you prefer. So, the first time you click a portal on the page above, you’ll see this screen:

If you leave the box checked at the bottom, then every time you click a universal link, you’ll go straight to the product page on your portal of choice. That means that if you click on the Books2Read Universal link for In the Midnight Hour, right here on my website, after you’ve followed the link for Addicted to Love to Amazon.ca, then you will redirected immediately to the Amazon.ca page for that book. You won’t see that first page with all the little icons again. You can, of course, change your preference in your Books2Read account at any time.

How cool is that? I think this is really, really sexy. The other side of this is affiliate codes. Most authors use affiliate codes from the portals, which pay a teeny tiny bonus for sending a customer to their respective store. Amazon, of course, has specific affiliate codes for each individual regional store. (The other portals with affiliate codes use a single code for the entire planet.) This service through Books2Read also supports all of my various Amazon affiliate codes, so each time you use these links, you’re adding a teeny tiny bonus for me. It is literally pennies, but pennies add up.

The final bonus of this is that I get an author page at Books2Read (actually, I get two!) where you can browse my books by series. My Deborah Cooke author page is right here.

The Cooke books are done, and the Delacroix books, though I still have to sort out my dragons and angels at Books2Read. There also are some rogue titles on my book pages that aren’t appearing in their respective series (tsk tsk) but the good peeps at D2D will help me sort this out. It looks good already.

I’ve also signed up for another aggregator to offer my books in more territories and portals beyond the big choices, and will tell you about that soon. 🙂